The Narrative is an award-winning, full-service, multidisciplinary visual communication design studio.
We work with companies, organizations, non-profits, cultural institutions, and individuals in diverse fields and disciplines to create meaningful and distinct visual narratives.
Narratives, and the clear intentions behind them, are the “what” and “why” behind what we do, both as designers and as a studio. A narrative is a way of visualizing a company’s products and services that reflects the quality of their products and services in a clear, coherent, consistent, forward-thinking, and distinct way. We look to achieve this not only for the company and its clients, but also for the company’s professional peers as well as for any community (local to global) wherein they are a part.
From brand identities to book design, data visualization to website design, and everything in between, The Narrative has an all-consuming passion for design. Our research-based methodology, custom project approach, and inspired dedication to the design process lead to compelling and effective visual narratives that reflect the quality, consistency, and innovation of our client’s products and services.
Our clients are passionate about what they do and so are we. Let’s visualize your narrative.
SERVICES
brand research & strategy
business naming
brand positioning
logo design
custom website design
social media campaigns
newsletter design
marketing collateral
branded environments
data visualization
book design
annual reports
publication design
illustration
icon systems
information design
poster design
wayfinding & signage
theater set design
exhibition design
design consultation
At The Narrative we believe great design can be applied to almost anything. Have an unusual project? Interested in services not included in the list? or in a collaboration? We’d love to hear from you!
Email us at [email protected] to start a dialogue.
TEAM
Daniel McManus
Partner & Design Director
Pennsylvania > Kansas > Connecticut > Boston > Chicago > St. Louis
Daniel founded The Narrative with a vision of creating intellectually elegant design and collaboration with good people. Over his 20+ year career, he has designed for a multifarious assortment of clientele and strives to exceed expectations on every project to deliver the highest quality design work.
Sofya Karash
Partner & Design Director
Ukraine > Azerbaijan > Russia > Houston > Baltimore > Chicago > St. Louis
Sofya brings an interdisciplinary philosophy and multicultural perspective to The Narrative. Her fine arts background influences her design work—she is passionate about designing compelling narratives in print and digital form, data visualization, designing for dimensional space, and design thinking.
COLLABORATORS
Murmur Ring
Writing, Photography & PR
Irene Rincón Iriondo
Writing & Research
Nathanael Filbert
Photography
Scott Winterroth
Web Development & Hosting
Nancy Mikyska
Web Development & Hosting
B Karash
Interior Architecture/Signage, Illustration & Research
Lana Karash
Illustration
Contribution to culture — another reason why we work relentlessly to achieve excellence for our clients:
Designing well-thought-out work contributes positively to our culture as a whole. In a brand-cluttered world, our work is created with a respect for the audience as a top priority. Our process demands discipline, and it requires a purity of intention. We both have masters degrees in design, we practice design, we teach design, we live design. We do all of the creative work ourselves.